Maintain the product once. Publish it everywhere.
Product data fragments the moment you sell in more than one place. The catalogue module holds a single authoritative record per SKU and syndicates it outward, so a correction happens once instead of five times.
A catalogue that stays correct as it grows.
Structure first, then scale. Attributes, variants and quality rules are defined once and enforced on every product that enters the catalogue.
Flexible attribute schema
Define the attributes your categories actually need rather than forcing every product into one fixed template.
Variant modelling
Size, colour, pack size and configuration handled as structured variants of one parent rather than as unrelated SKUs.
Bulk import and enrichment
Load thousands of products at once, then enrich in bulk with validation rather than editing them one screen at a time.
Quality checks before publish
Completeness and format rules run on drafts, so incomplete products surface as exceptions instead of as bad listings.
Channel syndication rules
Each channel gets the fields, formats and category mapping it requires, generated from the same master record.
Duplicate detection
Text and image comparison stops the same product entering the catalogue twice under two different names.
From master record to live listing.
Get the structure right before volume arrives. Attributes, categories and variant rules are defined per category rather than globally.
- Per-category attribute schemas
- Structured variants under one parent
- Required-field rules per category
- Category taxonomy you control
Populate at scale. Bulk import, bulk edit, and — where you use it — the AI Catalogue Engine writing the content fields for you.
- Bulk import from spreadsheet or feed
- Bulk edit with validation
- Optional AI enrichment of copy and imagery
- Duplicate detection across text and images
Publish the same record outward in the shape each destination expects, with compliance evaluated before it leaves.
- Per-channel field and format mapping
- Marketplace category mapping
- Compliance checks with pass, warn and fail
- Partner Catalogue API for approved products
The things buyers actually ask
A spreadsheet holds one copy of the truth and no rules. The catalogue module enforces structure per category, validates completeness before publish, detects duplicates, and syndicates the same record to every channel in the format that channel requires.
Yes. Bulk import handles spreadsheet and feed formats, with validation surfacing malformed or incomplete records as drafts rather than silently accepting them.
No — it feeds it. The AI Catalogue Engine generates content and imagery; the catalogue module is where the authoritative record lives, gets approved, and is published from.
What this connects to
Every module runs standalone and every module talks to the kernel. These are the ones most often deployed alongside it.
AI Catalogue Engine
Turn a product photo into a complete, marketplace-ready listing your team approves.
Open page → Platform · STREcommerce Storefront
A fast, search-friendly storefront with merchandising, checkout and payments end to end.
Open page → Platform · SUPSupplier Panel
Give suppliers their own workspace for listings, performance and settlements.
Open page →See your catalogue structured properly.
A working walkthrough with your catalogue, your order flow and your questions. No slideware.